Only your senior salesperson knows this customer's history. Only the accounts lead knows how the quarterly filing works. New staff ask the same questions every week. And when the one person who knows is on leave, the customer waits.

~20%
of the week goes on hunting for information

The McKinsey Global Institute's 2012 report The Social Economy estimated that knowledge workers spend nearly 20% of their working week looking for internal information or tracking down colleagues who can help. That's roughly one day in five spent asking around.

The risk grows when the person who knows leaves. Gallup estimates that replacing an employee costs between 40% and 200% of their salary, depending on the role. Part of what's lost is everything the last person carried in their head.

Why knowledge gets stuck with one person

  • It never needed writing down. The person who knew was always there, so nobody asked for notes.
  • It lives in their inbox and chats. The history exists, just not anywhere anyone else can find it.
  • Writing it down feels like extra work. And there's no obvious place to put it.
  • Asking is faster than searching. Until the person is busy, on leave, or gone.

Nobody is to blame here. Knowledge collects wherever the work happens, and in a growing business the work happens fast.

What it costs

The expert becomes a bottleneck, answering questions all day instead of doing the job you hired them for. New hires take months to become useful, because the only way to learn is to interrupt someone. And the business carries a quiet risk: when one person is away, part of it slows down or stops.

It changes how people behave, too. When asking is the only way to learn, new staff either ask constantly and feel like a burden, or stop asking and guess. Neither is good for customers.

For a growing business, the owner is often the biggest silo of all. Much of what's written here about staff is also true of you.

How to spread knowledge this week

Skip the big documentation project. Small habits, started this week, do more:

  1. Ask “what would break if you were away for two weeks?” Ask the three people everyone relies on. Their answers are your list.
  2. Talk it through, then write it up. Have them explain one process out loud while someone takes notes. It's faster than asking for a document.
  3. Keep notes next to the work. Customer notes on the customer record, process notes on the project. Not in a drive nobody opens.
  4. Answer once, then point. When the same question comes up twice, answer it in writing and share the link next time.
  5. Let new hires fix the notes. They'll spot what's unclear. Ask them to improve it as they learn.
  6. Rotate small tasks. Let a second person run a process once a month, so it's never known by one person only.

Start with the customer you can least afford to lose, and make sure at least two people could look after them tomorrow. Knowledge silos usually sit on top of scattered tools. Read why scattered data means nobody sees the full picture. Once your knowledge is in one place, it's also something AI can use: see why AI doesn't know your business yet.

How Oneintelligent helps

  • Process. We find where knowledge is stuck with one person and sets up how it gets captured: notes on customers, projects and cases, as part of the work rather than as extra work.
  • Product. CRM, projects and tasks, customer support, HR, reports, todos and notes live in one workspace, so a customer's full history sits on one record that anyone with access can read.
  • Intelligence. New staff can ask “what did we agree with this customer?” and get an answer from your notes, deals and cases, instead of interrupting the one person who knows. It also plans projects and works sales leads. You approve before anything is created.

You can start with no credit card, and you pay only when you see results.

Does your business depend on a few people?

In a free 30-minute call, we'll find where knowledge is stuck and show you how to share it.

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Frequently asked questions

What is a knowledge silo?

Information that only one person or team can reach, usually because it lives in their head, inbox or chats. It's harmless until they're busy, away or gone.

How do I document processes without slowing the team down?

Keep it short and close to the work. A few steps on the project or customer record beat a long manual nobody reads. Have someone explain the process out loud, then tidy the notes.

Can AI help new employees find information?

Yes, if your notes, deals and cases are in one place it can read. Then new people can get answers from your own records instead of waiting for a colleague. It only works for knowledge that has been captured somewhere.

Sources

  1. McKinsey Global Institute, “The Social Economy”, 2012
  2. Gallup, employee turnover and replacement cost, 2024